Building Digital Businesses That Actually Work
We started dovarexion back in 2019 because we saw too many people struggling with online business ventures that promised quick wins but delivered frustration. Our approach is different—we focus on sustainable strategies and practical skills that work in real market conditions.
How We Got Here
Starting Small
Launched with three instructors and a simple idea: teach what actually works in internet business. Our first cohort had 18 students who wanted straight talk about building online revenue streams without the hype.
Finding Our Voice
Developed our project-based learning model after seeing students succeed better with hands-on work. We ditched theory-heavy lectures and started building real businesses in class. The shift changed everything.
Expanding Reach
Opened our Auburn location to better serve the Sydney market. Added evening and weekend programs for working professionals who want to develop business skills alongside their day jobs.
What We're Doing Now
Running multiple programs focused on content monetization, digital products, and service businesses. Our students range from complete beginners to experienced professionals pivoting their careers.
Our Teaching Philosophy
We believe learning internet business is more like learning a craft than memorizing theory. You need practice, feedback, and time to develop judgment about what works.
Real Projects, Real Learning
Every program includes building something actual. Not a simulation or a fake scenario—you'll launch a real piece of work that could generate income. This might be a content site, a digital product, or a service offering.
The messy parts matter. When your landing page doesn't convert or your content doesn't rank, those become learning moments. We help you figure out why things aren't working and how to adjust.
Most of our instructors still run their own internet businesses. They're teaching methods they use themselves, which means the curriculum stays connected to what's actually working right now.
Small Group Sessions
We cap classes at 15 students so instructors can give meaningful feedback on your specific project. You're not lost in a crowd of hundreds watching pre-recorded videos.
Flexible Pacing
Some people pick things up quickly, others need more time with technical concepts. Our programs allow for different learning speeds without holding anyone back or leaving anyone behind.
Ongoing Access
After completing a program, you keep access to updated materials and can join monthly review sessions. Business strategies evolve—your learning shouldn't stop at graduation.
Peer Networks
Building an online business can feel isolating. Our student community gives you people to troubleshoot with, share wins with, and occasionally commiserate with when things don't go as planned.
What Students Actually Build
We don't track everyone who takes our programs, but we do know many students launch viable projects. Here's what that looks like in practice.
Content Monetization Projects
- Niche websites that generate income through affiliate partnerships and digital products—not massive revenue, but enough to cover hosting costs and provide supplemental income
- YouTube channels focused on specific topics where creators build audiences interested in their expertise areas
- Email newsletters serving professional audiences with paid subscription tiers for premium content
- Course creators who package their knowledge into structured programs that serve specific learning needs
Service Business Development
- Freelancers who build sustainable client bases offering services like content writing, web development, or digital marketing consulting
- Professionals who transition from full-time employment to independent consulting by gradually building their practice
- Small agencies started by program graduates who partner together to offer comprehensive digital services
- Specialized consultants who carve out niches in areas like conversion optimization or email marketing strategy
Digital Product Ventures
- Software tools and apps that solve specific problems for defined user groups—often starting as side projects before growing
- Templates and resources for professional audiences who need efficient solutions to common workflow challenges
- Educational materials like courses and workshops that share specialized knowledge with audiences willing to pay for structured learning
- Membership communities where people pay for ongoing access to resources, support, and professional connections